Small is the new big, and other riffs, rants, and remarkable business ideas, Seth Godin
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Small is the new big, and other riffs, rants, and remarkable business ideas, Seth Godin
Language
eng
resource.accompanyingMatter
libretto or text
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Main title
Small is the new big
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sound recording audiobook download
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Responsibility statement
Seth Godin
Sub title
and other riffs, rants, and remarkable business ideas
Summary
Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better. Then small happened. Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing
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not applicable
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Creator
Content
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Outgoing Resources
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