Coverart for item
The Resource TM : the untold stories behind 29 classic logos, Mark Sinclair

TM : the untold stories behind 29 classic logos, Mark Sinclair

Label
TM : the untold stories behind 29 classic logos
Title
TM
Title remainder
the untold stories behind 29 classic logos
Statement of responsibility
Mark Sinclair
Creator
Author
Subject
Language
eng
Summary
TM offers graphic designers and those interested in the history of design and branding a uniquely detailed look at a select group of the very best visual identities. The book takes 29 internationally-recognised logos and explains their development, design, usage and purpose. Based upon interviews with the designers responsible for these totems, and encompassing the marks from a range of corporate, artistic and cultural institutions from across the globe, TM reveals the stories behind such icons as the Coca-Cola logotype, the Penguin Books colophon and the Michelin Man. Based upon comprehensive research, authoritatively written and including a wealth of archival and previously unpublished images, TM is an opportunity to discover how designers are able to squeeze entire identities into 29 simple logos
http://library.link/vocab/creatorName
Sinclair, Mark
Dewey number
741.6
Illustrations
illustrations
Index
index present
LC call number
NC1002.L63
Literary form
non fiction
http://library.link/vocab/subjectName
  • Logos (Symbols)
  • Trademarks
  • Commercial art
Label
TM : the untold stories behind 29 classic logos, Mark Sinclair
Instantiates
Publication
Copyright
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Bell System, 1960 / Saul Bass -- British Rail, 1964 / Gerry Barney -- British Steel, 1969 / David Gentleman -- CBS, 1951 / William Golden -- Centre Pompedou, 1977 / Jean Widmer, Visuel Design Association -- Canadian National, 1960 / Allan Fleming, Cooper and Beatty -- CND, 1958 / Gerald Holtom -- Coca-Cola, 1886 / Frank Mason Robinson -- Deutsche Bank, 1974 / Anton Stankowski, Stankowski + Duschek -- ENO, 1991 / Mike Demsey, Carroll, Dempsey & Thirkell -- ERCO. 1974 / Otl Aicher -- I love New York, 1975 / Milton Glaser, Milton Glaser, Inc. -- London Underground, 1916 / Edward Johnston -- Michelin, 1898 / O'Galop -- München 1972, 1968 / Coordt von Mannstein, Graphicteam Köln -- Musée d'Orsay, 1983 / Bruno Monguzzi -- NASA, 1974 / Danne & Blackburn -- National Theatre, 1974 / Ian Dennis, HDA International -- Osborne Bull. 1956 / Manolo Prieto -- Penquin, 1935 / Edward Young -- Perú, 2010 / FutureBrand Buenos Aires and Lima -- Pirelli, 1907 / Unknown -- Randstad, 1966 / Ben Bos, Total Design -- Sol de Miró, 1984 / Joan Miró -- Tate, 1999 / Wolff Olins -- UPS, 1961 / Paul Rand -- V&A, 1989 / Alan Fetcher, Pentagram -- Woolmark, 1964 / Franco Grignani -- WWF, 1961 / Sir Peter Scott
Dimensions
28 cm
Extent
223 pages
Isbn
9781780671659
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (chiefly color)
Label
TM : the untold stories behind 29 classic logos, Mark Sinclair
Publication
Copyright
Note
Includes index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Bell System, 1960 / Saul Bass -- British Rail, 1964 / Gerry Barney -- British Steel, 1969 / David Gentleman -- CBS, 1951 / William Golden -- Centre Pompedou, 1977 / Jean Widmer, Visuel Design Association -- Canadian National, 1960 / Allan Fleming, Cooper and Beatty -- CND, 1958 / Gerald Holtom -- Coca-Cola, 1886 / Frank Mason Robinson -- Deutsche Bank, 1974 / Anton Stankowski, Stankowski + Duschek -- ENO, 1991 / Mike Demsey, Carroll, Dempsey & Thirkell -- ERCO. 1974 / Otl Aicher -- I love New York, 1975 / Milton Glaser, Milton Glaser, Inc. -- London Underground, 1916 / Edward Johnston -- Michelin, 1898 / O'Galop -- München 1972, 1968 / Coordt von Mannstein, Graphicteam Köln -- Musée d'Orsay, 1983 / Bruno Monguzzi -- NASA, 1974 / Danne & Blackburn -- National Theatre, 1974 / Ian Dennis, HDA International -- Osborne Bull. 1956 / Manolo Prieto -- Penquin, 1935 / Edward Young -- Perú, 2010 / FutureBrand Buenos Aires and Lima -- Pirelli, 1907 / Unknown -- Randstad, 1966 / Ben Bos, Total Design -- Sol de Miró, 1984 / Joan Miró -- Tate, 1999 / Wolff Olins -- UPS, 1961 / Paul Rand -- V&A, 1989 / Alan Fetcher, Pentagram -- Woolmark, 1964 / Franco Grignani -- WWF, 1961 / Sir Peter Scott
Dimensions
28 cm
Extent
223 pages
Isbn
9781780671659
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (chiefly color)

Library Locations

    • South Huntington Public LibraryBorrow it
      145 Pidgeon Hill Road, Huntington Station, NY, 11746, US
      40.822565 -73.391343